Abstract: Memorial societies are movement organizations of the consumer cooperative movement concerned with funeral and death issues. A member survey in four California memorial societies disclosed that the typical member was a retired individual in his or her sixties, with a spouse in the same age range, Anglo, and college educated. The main reasons for joining the society were a desire to obtain a simple inexpensive funeral and reduce responsibilities for survivors. The contributions of memorial societies in consumer education, protection, and reform of the funeral industry are discussed.

　　Subjects: CONSUMER cooperatives; CUSTOMER relations; SOCIETIES; SOCIAL surveys; SOCIAL movements; FUNERAL rites & ceremonies

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