【摘要】 随着改革开放的不断深化,我国农民和AEO面临的竞争环境、竞争对手和竞争形式都在发生着巨变,其最显著的变化表现在:竞争的范围日趋国际化,竞争的强度不断加剧,经济组织间的竞争取代个体农民的单打独斗成为农业经济竞争的重要形式。本研究的主题是,通过对我国三大类AEO的综合考察,分析AEO在我国农业经济发展中的历史地位和作用,AEO在新世纪面临的机遇和挑战,采用多学科交叉分析的方法测评现阶段我国AEO的竞争力,探讨AEO竞争力大小,并在影响其竞争力的众多复杂因素中筛选出若干最主要的因素,为政府、组织领导者和农民判断与提高AEO竞争力提供依据。 全文由导言和八章主体内容构成。 第一章 导言 阐述了选题背景、研究目的及意义;就组织竞争力研究的国内外动态做出了较为全面的评述;对本文研究的方法、思路及创新之处给予说明。 第二章 AEO竞争力的基础理论 本章是全文分析展开的理论基础。在对组织理论、竞争力理论进行系统思考的基础上,综合国内外历史的和最新的研究成果以及现阶段我国农业经济的现实,逐步形成指导本项研究的理论框架。 内容包括三个部分:(1)建立相关的概念体系。本文界定AEO为:从事农业生产或服务的个体为了实现其特定的经济目标而组织起来,通过责权分配和一定的组织结构而形成的一个完整的对外开放的复杂的社会经济系统。从竞争力的内涵与外延入手,给出AEO竞争力的科学含义,即AEO竞争力由组织外部竞争力与组织内部竞争力两大项共同决定。(2)将AEO分为三大类八种形态,为科学地比较分析AEO竞争力创造条件。三种类型分别为农户、合作经济组织和农业企业。其中农产又可划分为农业户与非农业户;合作经济组织分为农民互助合作经济组织、社区型合作经济组织、专业合作经济组织与农业合作社;农业企业又可分为股份合作制企业与涉农乡镇企业。在对AEO进行主要类型划分的基础上系统地分析其各自的特点及与其它类型组织的异同,使下文有针对性地判断和把握不同形态AEO竞争力的影响因素成为可能。(3)明确AEO的地位和作用,使本项分析研究所得出的基本结论和对策能够立足长远。本章主要从其所起的四个桥梁作用与在促进农业结构调整的顺利实现两方面加以阐述。四个桥梁作用是指在连接农户与农产之间、农产与市场、农户与政府以及城市与农村时所起的重要且不可替代的桥梁与纽带作用。第三章AEO载体的历史演进及其竞争力分析 本章共分三部分:()从历史的长河考察中国 AEO载体的演进过程及其竞争力状况。其演进的主线为:合作化之前以小农户为主要载体,在小农经济之上形成一些很不规范的组织形态来作为小农户的代言人。合作经济产生以后,仍以家庭为载体,但同时也形成了一些功能各异的较正式的组织形式。整个AEO载体的演进历史,就是一部小农经济与市场和国家相结合的历史,由国家干预转变到逐渐退出,由市场的较少介入到市场的全面主导,农户始终是AEO的主要载体。所不同的是,在不同的市场结构和政府参与程度下,农户的竞争力表现不同,农户之间相互竞争与联合的方式也不同。(2)对三种形态 AEO竞争力现状进行了系统、全面的综合分析,得到以下结论:农户、合作经济组织与农业企业各有其竞争优势。农户在三种组织形态中处于相对竞争劣势。但农户以其经营灵活、结构简单、管理成本低等优势将长期存在。合作经济组织相对于农户具有规模化、信息充分、技术领先、低生产成本、强品牌等优势,但其自身所无法克服的不规范、管理成本高等劣势使其要发展壮大尚有很长的路要走。农业企业的竞争优势是显而易见的,但这种形态的AEO毕竟数量有限,普及程度较低、农户受益程度也有限,因此,从长远来看,三种形态AEO将长期并存,任何一种也不可能完全取代其他而独立存在。(3)在新的国内外竞争环境下,AEO所面临的机遇与挑战有以下几方面:①信息技术、科技知识成为经济增长的决定性因素;②知识、科技、文化、人才等软性要素成为竞争力的主要影响因素;③包容性竞争观念将为AEO参与市场竞争提供指导;④依靠创新形成竞争优势为AEO提升竞争力开辟了一条新的竞争路线;⑤绿色竞争给AEO带来了前所未有的发展机遇;③顾客需求多样性和多变性与标准化生产之间的矛盾日益突出。第四章 影响组织竞争力的因素分析 本章主要站在生产要素角度,以单个企业为载体分析影响组织竞争力的七种一般性因素,在哪些方面促进或阻碍着组织竞争力的提升。此七种因素分为两部分,一是外部环境因素;另一个是内部因素。外部环境因素又包括市场结构、进人退出壁垒、市场竞争强度、自然状况、原料供应者及消费者等。内部环境因素由三层次六要素组成,三层次分别为基础层次、管理层次和意识层次。基础层次包括组织内部成员和技术开发能力,管理层次包括组织结构和组织领导者,意识层次包括组织文化和组织学习能力。第五章 面向新时期AEO竞争力评价指标的设立 在科学性、系统性、可操作性、动态性及独立性原则的指导下,本章设计了一套反映AEO竟争力现……
【Abstract】 With the facilitating of China reformation and open to the outside, the competitive environments of China farmers and AEO are changing greatly. The style of competition among farmers is gradually replaced by the competition among AEO, and plays an important role in social economic life. The main topic of this dissertation is that: analysing the status, function of AEO, the challenge and opportunities they are facing in new century; adopting modern multi-analysis method to evaluate AEO competence; finding out the critical factors affecting the competence of AEO to serve the government the leaders of organization and farmers.The whole dissertation is consisted of nine parts.Chapter One Introduction Firstly, the paper expounded the background, purpose and significance of the study. Secondly, the paper gave a brief account of the research development domestic and abroad. Finally, the paper put forward the research train of thought research methods and innovations.Chapter Two The Basic Theories of AEO Competence This part is the basic theory of the whole study. In view of the systematic thinking on organization theory & competitive theory, comprehensive studied the newest research achievements and the reality of China agri-economy, gradually formulated the theoretic structure guiding this research work.There are three main parts in this chapter. (1) Setting up correlative idea system. In this paper, we defined agricultural economic organization (AEO): An open and complex social economic system which consisted of individuals engaging in agricultural production and service to realize certain economic purpose. AEO competence: It means AEO’s sustained survival ability consisted of outside competence and internal competence. (2) In order to compare and analyze AEO competence, AEO were scientifically classified. (3) Clearing and definiting the function and status of AEO, so that the basic conclusion and countermeasures were built up on a long-range view.Chapter Three .The Development of AEO & Their Competence Analyzation This chapter consists three parts: (1) Inspecting the development of AEO and Their present competence. The development train of AEO is that: farmer family was the main agent of AEO before the cooperative economy was established. With the development of countryside economy, the forms of AEO have changed gradually, but farmer family was-v-still the main agent of AEO. The main differences were that: under different conditions, the competitive forms and cooperative forms are different. (2) Analyzing the present competence of the three main AEO types comprehensively, and concluded that farmer family , cooperative organization and agricultural company have their own competitive advantages. (3) Summarizing the new opportunities and challenges, which the AEO are facing.Chapter Four The Analyzation of Factors Affecting Competence of Organization In this chapter, the author discussed seven ordinary factors which affecting the individual angri-company, and determined how they promote or hinder the competence of the company. The seven factors are divided into two parts, one is inner part, the other is out part. The inner part is consisted of three classes six factors. The three classes are foundation , management and consciousness. The out part is consisted six sub-factors also, including market structure, the barrier, the intensity of competition, natural conditions, raw material suppliers and consumers.Chapter Five The Establishment of Targets for Evaluating the AEO Competence Based on certain scientific principles, this chapter designed a set of correlative targets system to reflect the competence of AEO. These evaluating targets are consisted of two parts, one deputing the real competence, the other deputing the potential competence. The real competence targets are indicated by profit-making ability and product-competence. Eleven classes are included in the potential competence targets. They are technology operation ability, organization learning ability, innovation ability, image of organi ……
【关键词】 Agricultural Economic Organization; Competence; Study & Evaluation;
【Key words】 Agricultural Economic Organization; Competence; Study & Evaluation;
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